Live business — Internal Northstar build
Trushine Detailing
Trushine is a real detailing business we operate. It is where the missed calls, the late replies and the quotes nobody chased stopped being an abstract problem, and it is where the first version of this system was built and used.
The problem
The work was good and the website did not say so. Inquiries arrived across a phone, an inbox and a couple of social accounts, with no single list showing what was still open.
What we did
- 01
Modernised brand presentation
A presentation that matches the standard of the work, rather than one that quietly undersells it to somebody deciding between three shops.
- 02
Mobile-first service pages
Built for the phone first, because that is where the decision actually happens — outdoors, one-handed, with limited patience.
- 03
Clear package positioning
Services laid out so somebody can tell what they are buying and roughly what it costs without having to call and ask.
- 04
Conversion-focused calls to action
One obvious next step per page, with inquiry and booking reachable without hunting through a menu.
- 05
Lead handling wired into one pipeline
Form submissions and calls create a record in one place, so an inquiry cannot sit unanswered in an inbox nobody opened that day.
Three real breakpoints
The same page captured at 1600, 834 and 390 pixels. The mobile layout is not the desktop one scaled down — different type scale, different crop, different order.
Measurement
Baseline phase — measurement is underway. Results get published here once there is enough real data behind them to make the comparison mean something, with the date range and the method attached so you can check the arithmetic yourself.
Free custom website demo
You have already seen
what we can build.
Now see what we would build for you.
We build a custom demo of your new website — using your real business, services and reputation — and you decide whether you want it finished.
- A custom homepage concept built around your actual business
- Your services, your area, your reputation — not placeholder text
- Designed mobile-first, so you see it the way your customers will
- A walkthrough of what we changed and why
- No payment to see it, and no obligation afterwards
If the work does not make the case, do not hire us.
No payment is required to request a demo, and there is no obligation to buy. We build demos for a limited number of businesses at a time, so every request is reviewed before we start — if we are not the right fit, we will say so rather than waste your time.